Examine Consumer Behavior in Natural Settings
PTG has the ability to take your consumer research to places it has never gone before. Our patented truVu™ eyeglasses and wearable camera, and our patent-pending on-shelf micro camera can capture and record consumer product experiences in-home, in-store and onsite.
Our patented truClip data mining and compiling technology both auto-identifies products and makes sense out of all of the video and audio footage.
Experience your consumers in the wild.
- truVuTM utilizes eye glasses with a built-in HD (high-definition) and HFR (high frame rate) camera to record a consumer’s in-store shopping experience or any custom consumer experience (e.g within a vehicle, dealership or hotel lobby)
- truUseTM utilizes eye glasses with a built-in HD (high-definition) and HFR (high frame rate) camera to record a consumer’s product experience such as an IHUT or in-home diary.
- truResponseTM uses a patent-pending HD and HFR on-shelf micro camera to capture consumers’ Saccadic Engagement and facial activity while examining in-store displays or product packaging.
To learn more about our suite of consumer behavior solutions, please contact us at firstname.lastname@example.org.