Lee Weinblatt has served as the Founder and CEO of PTG, formerly known as The PreTesting Group, since the company’s inception in 1983.
With 45 years of experience in the field of marketing and advertising research and over 100 patents under his name, Lee is widely recognized as one of the most distinguished and innovative researchers in the industry.
Lee is responsible for inventing the original eye movement recorder used for consumer research, simulated testing environments for commercials and package testing, facial recognition cameras for shopper tracking, the ultraportable Saccadic Eye Movement Recorder and, most recently, a patent-pending on-shelf micro camera.
Prior to founding PTG, Lee was President of Technology at Burke Research from 1982 to 1983, President of Telcom Research from 1976 to 1982 and Vice President of Technology at Perception Research from 1971 to 1976. Lee holds an advanced degree in Industrial and Clinical Psychology from Temple University.